5 Things To Look For When Hiring Content Writing Services in Australia

Choosing among the many companies offering content writing services in Australia can become overwhelming real fast. To help you narrow down your choices, here’s a list of five things you should look for before committing to that one content writing service provider.


In this article:

  1. Scrutinize Their Credentials
  2. Read up on Their Reviews
  3. Ask About Their Turnaround Times
  4. Evaluate Their Revision Policies
  5. Review Their Service Pricing 

Look for These 5 Factors When Hiring Content Writing Services in Australia

1. Scrutinize Their Credentials

One of the most important things to look at when choosing content writing companies is their credentials. Find out who they’ve worked with and what they’ve done for those businesses.

The best way to do this is to take a look at the company’s website. Browse through the web writing company’s brand case studies to see how they’ve helped the businesses reach their goals.

When scrutinizing the credentials of a content writing service provider, see if they have experience in the industry your business belongs in. It’s much easier to work with content writers who’ve already crafted content for your niche since they can draw from their experience.


2. Read up on Their Reviews

Another way to tell whether content writing services in Australia are worth hiring is to see what others have said about them. 

Look up what third-party review sites such as Clutch and UpCity and see what they’re saying about the content writing service provider you think of hiring.

Taking a look at the testimonials on their website can also give you an idea of how their clients perceived their services. 

Do note that the reviews you’ll see on their website will likely be positive. So, it’s best to balance what you learned from these testimonials with the reviews from third-party websites.

Content Writing Services


3. Ask About Their Turnaround Times

There are two kinds of content writing services in Australia, namely, those that (1) work around the deadlines you set, and (2) set deadlines for you to follow.

Before committing to a web writing company, inquire about how they’ll manage turnaround times for your particular needs. Ask if it’ll be you or them that’ll set timelines and deadlines. If you can, talk about whether they’re open to negotiating timelines.

Being clear about timelines even before you onboard them gives you the assurance of timely content published on your digital platforms in the timeframe you’re comfortable with.


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4. Evaluate Their Revision Policies

No matter how experienced the content writers you plan to hire are, there will definitely come a time where you won’t agree with the piece they come up with.

This makes it essential to talk to content writing companies about their revision policies. Ask them if they allow a certain number of revisions, how long these will take, and how much they’ll cost.

Ask them also about the circumstances which they’ll accept revision requests. If you wanted to change the direction of the content midway through the project, would the content writing service provider allow that?

The bottom line is to look for a web writing company that offers you a reasonable revision policy so you can get the most out of what you’re paying for.


5. Review Their Service Pricing

This one’s a no-brainer. We can’t stress enough how important it is to consider content writing services pricing and rates when making a hiring decision.

Ask the web writing company if they have rates for individual and package services. You can also inquire about customized packages and the price tag that comes with it, should they offer it.

When it comes to evaluating the cost of content writing services in Australia, make sure you’ve done your homework. Shop around and get a feel of what services are included in individual and package rates. 

Compare the cost of availing specific versus multiple services and see which one will benefit your business.


Considering the five factors listed above can definitely help take the anxiety out choosing the best out of many content writing services in Australia. Before making any commitments, set a meeting with the content writing service provider and talk to them about your business goals and budget. This way, you’re able to make the best business decision.


Need help with your company’s content strategy? Connect with us! Let’s talk about your business goals and how we can get you real results using the most cost-effective marketing strategy today! 

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