Itching to find out how to increase website ranking and traffic to your page? You’ve come to the right place. Read the article below to learn how to improve your Google search ranking and rake in high-converting traffic today!
In this article:
- Implement a Search Engine Optimisation Strategy
- Use Social Platforms to Drive Web Traffic
- Get Started on a Blog
- Build a Network of Backlinks
4 Simple Ways You Can Increase Website Ranking and Traffic
1. Implement a Search Engine Optimisation Strategy
Search Engine Optimisation (SEO) is the practice of optimising your content so it can be ranked by search engines and found by your target audience.
Implementing a sound SEO strategy for your content helps get your website on page 1 of Google. When your website is on Google’s top searches, chances are you’ll be the first thing people click on.
Having an SEO strategy tied to your overall digital marketing plan hits two birds with one stone. It improves your ranking on search engines which ultimately leads to website traffic growth.
2. Use Social Platforms to Drive Web Traffic
Leveraging on the power of social media is another excellent way to increase your website traffic for free.
Don’t just use your social media pages on Facebook, Twitter, Instagram, and LinkedIn to promote content. Add a call to action on every post that’ll lead fans to your website!
While this is most effective when you already have a massive following on your social media accounts, you can begin developing this social media strategy even with a small fanbase.
3. Get Started on a Blog
Blogs aren’t just for the everyday blogger anymore! There are benefits you’ll miss out on if you don’t start a blog for your business.
Blogs are an excellent way for you to connect with your customers. Writing about relevant, meaningful, and value-adding content is a great way to attract readers and encourage website traffic growth.
Blog entries are the ideal way for you to incorporate SEO keywords into your website content. Ranking well on both short- and long-tail keywords helps you increase your website traffic organically.
Search engines like Google love it when websites provide fresh content to their readers. So, having a regularly updated blog convinces Google that you’re content timely, which encourages it to bump your site to the top of search results.
4. Build a Network of Backlinks
Having a credible network of third-party websites link back to your own tells Google that your page is timely and credible. So if you want to know how to increase website ranking and traffic for free, you have to get started on those backlinks.
Credibility isn’t the only benefit of having a sizeable number of equally-reliable websites link to your own. By establishing backlinks with other websites, you also get a share of their web traffic.
You now know five different ways how to increase website ranking and traffic of your page. As with many marketing efforts, these methods are long-term investments. It might take time to garner sizeable website visits and improved search rankings. However, the long wait is well worth the benefits in the future.
Need help increasing your website’s search ranking and traffic volume? We can help! Contact us today, and let’s talk about how we can optimise your website for maximum traffic conversion!
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