We believe in data-driven decision making.
While we are creatives at heart, we believe in data-driven decision making. This process allows us to identify which content your users are identifying with, where we are reaching them, and then customising our strategy to suit – giving you the best return on your investment.
AccuracyIdentify which content is performing best.
AnalysisAnalyse your website traffic and visitor's trends.
Data SourcesLocate your best traffic sources.
Information is KeyTurn data into actionable information.
Track-abilityTrack content's performance over time.
Return On InvestmentMaximise the return on your marketing budget.
Before a single piece of content is written, it's imperative for your business to have a Content Strategy. This document is the 'why' and the 'how' of your Content Marketing activities.
Social Media Strategy
Developing and implementing a Social Media Strategy in conjunction with your Content Strategy is paramount to your marketing success.
Social Media Management
Like many other businesses, social media management may not be your priority – we make it ours. By handing the reins over to us you're assured regular publication of high-quality content.
Let's Discuss Your Content Writing Goals
Let's get started!
TO MAKE CONTENT WORK FOR YOU, we will need to understand your marketing and business goals. Here are a few that we cater for:
- Build trust and rapport with your audience;
- Attract new prospects to your marketing system;
- Solve problems for your prospects;
- Illustrate benefits or overcome objections;
- Describe the experience with your product;
- Attract strategic partners;
- Strengthen loyalty with existing clients;
- Develop new business ideas;
- Build your reputation with search engines.