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Making product pages POP!

Beauty Wellbeing is an online cosmetics retailer with over 5,000 make-up and beauty products for sale. As an eCommerce store, they face fierce competition in the online arena and every conversion counts.

They contracted Ape-X increase the conversion potential of their product pages through improved product descriptions, better photos and more engaging copy. We benchmarked against industry leaders and set to work transforming the product pages into pages that *sell*. Better description and better images saw the website's conversion rate increase rapidly, and we steadily updated all of Beauty Wellbeing's leading product lines.

You can check out the results at www.beauty-wellbeing.com – and see below for some of the project highlights.

Beauty Wellbeing - Content Writing Services Case Study, Ape-X

Services we used for this client:

Product Page Optimisation | Ape-X

Product Page Optimisation

88% of shoppers consider detailed product content extremely important. This one-paragraph pre-checkout description isn't just for explaining the product's features – this is your chance to talk about your brand...

Ghostwriting | Ape-X


Who says you have to do everything yourself? Engaging our writers to produce your web content is a practical way to get the results you want without having to invent extra hours in the day...



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